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Sell automotive products and services

KHU-AUT-0352

Australian Equivalent
AURSCA105
Elements
4
Learning Outcomes
14

This unit describes the skills and knowledge required to sell products and services in an automotive retail environment. It involves identifying potential sales opportunities, and presenting, demonstrating and selling a range of automotive products and services. The unit applies to those working in the automotive sales and service industry. No licensing, legislative, regulatory or certification requirements apply to this unit at the time of publication.

Elements & Learning Outcomes

4
E1Engage customer and identify potential sale
0352.E1.O1Maintain welcoming customer environment and approach customer in a timely and professional manner according to workplace procedures
0352.E1.O2Use interpersonal skills to engage the customer according to workplace procedures
0352.E1.O3Identify customer needs and expectations for specific products and services through questioning and active listening
E2Present and demonstrate product or service to customer
0352.E2.O1Select product or service options that best meet customer needs
0352.E2.O2Explain and demonstrate product or service features, functions and accessories, eliciting customer interaction
0352.E2.O3Give customers the opportunity to test or trial the product or service in line with workplace procedures
0352.E2.O4Assist customers to identify their preferred option
E3Obtain customer agreement to purchase product or service
0352.E3.O1Discuss or negotiate price for product or service and agree with customer
0352.E3.O2Make sale using closing technique according to workplace procedures
0352.E3.O3Process and document sale according to workplace procedures
E4Complete transaction and customer follow-up procedures
0352.E4.O1Supply or deliver product or service transaction to customer according to supplier specifications and workplace delivery procedures
0352.E4.O2Determine customer satisfaction and take remedial action as required to maximise repeat business or referral opportunities
0352.E4.O3Identify opportunities for value adding or repeat sales and take follow-up action in line with workplace procedures
0352.E4.O4Complete customer records and develop plans for follow-up of potential new sales of products and services
SEAL — South East Asia Learning Identifier & Skills Portal · Prepared for MLVT Executive approval and TVET institute review · Derived from the Australian National Training Register (training.gov.au, CC-BY) and aligned to the Cambodian Qualifications Framework and DSC Standard Training Packages · Delivered via Gibble SMS · July 2026