0146.E1.O1Identify research needs based on organisational or situational analysis.
0146.E1.O2Develop and define research objectives in consultation with relevant colleagues and authorities.
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ព្រះរាជាណាចក្រកម្ពុជា · KINGDOM OF CAMBODIA
Cambodian Skills Delivery Model
SEAL National Course Catalogue · MLVT / National Training Board
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Qualifications
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Competency Units
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Elements
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Learning Outcomes
2,822
Assessment Packages
Research and analyse tourism data
KHU-TOU-0146
Australian Equivalent
SITTPPD016
Elements
4
Learning Outcomes
12
This unit describes the performance outcomes, skills and knowledge required to conduct tourism research. It requires the ability to identify research needs, conduct research, interpret the data and apply the results. The unit applies to all industry sectors, and to individuals who have senior operational or management roles. Research may be primary or secondary and conducted to inform a range of activities and planning processes. It may be required to assist with customer service, planning and product development, or sales and marketing. The skills in this unit must be applied in accordance with Commonwealth and State/Territory legislation, Australian/New Zealand standards and industry codes of practice. No occupational licensing, certification or specific legislative requirements apply to this unit at the time of publication.
Elements & Learning Outcomes
40146.E2.O1Select research and data collection methods according to objectives and available resources.
0146.E2.O2Evaluate the need for specialist assistance and obtain as required.
0146.E2.O3Identify and use appropriate information sources and technology to assist in the research process.
0146.E2.O4Conduct research within agreed timeframes and methodologies.
0146.E2.O5Identify and action the need for adjustments to the research process as required.
0146.E3.O1Analyse and interpret data for key messages and information, using reliable methods of data analysis.
0146.E3.O2Ensure that assumptions and conclusions used in analyses are clear, justified, supported by evidence and consistent with research and organisational objectives.
0146.E4.O1Present recommendations and issues in an appropriate format, style and structure using suitable organisational technology.
0146.E4.O2Use results to inform current activities and future planning.
0146.E4.O3Communicate research results to appropriate colleagues and external agencies with recommendations and observations.